Business Planning handbook

 

Write your own Business Plan

 

ISBN 978-0-9806334-1-2
A4 format, 3-ring binder
187 pages - $149.00 (including postage)

Ideal Business Planning aid Suitable for use as a Business Planning course learning guide and text at all levels.
We also have a Training Facilitator Manual available

An Australian Business Planning manual to assist with writing your own quality Business Plan. Use this manual to write and to kick start the implementation of your own Business Plan
It is generally agreed that a Business Plan will greatly assist any business to commence, grow and prosper, as well as assist in raising finance and venture capital. In Australia in particular, formal Business Planning has not been widely practised or adhered to, and it is only in fairly recent years that it has become almost mandatory in some instances.
This manual is the result of both real life Business Planning - in both the writing and mentoring process of Business Planning - and academic studies involving lecturing and tutoring in Business Planning to a diverse range of business students and business people.
This publication in manual form is intended as an aid and prompt for those who wish to write their own Business Plan. A Business Plan should be a dynamic document and not sit on the shelf after it has been finalised. A Business Plan should be constantly referred to and constantly updated, taking into account market forces and the constant change involved in most industries.

Download a PDF brochure & mail order form for this book


 


 

Planning tools (in colour) include
• Positioning
• Value Chain Analysis
• Ansoff's Matrix - Planning for Growth
• General Electric Business Screen Matrix
• Shell Directional Policy Matrix
• Arthur D Little Strategic Condition Matrix
• Product Development
• The Strategy Clock: Bowman's Competitive Strategy Options
• Four Branding Alternatives
• Brand building
• The International Market Entry Evaluation Process

 
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